This is why *every* skincare routine needs to include niacinamide


When it comes to active skincare ingredients, there are loads to choose from. All of them target specific skin concerns: retinol, for example, treats acne and signs of ageing, hyaluronic acid locks in hydration and salicylic acid targets blemishes and texture by cleaning out your pores. There is one active, however, that has become increasingly popular due to its ability to treat many concerns on any skin type and tone. And that ingredient is niacinamide.


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Nice to meet you, niacinamide!

Niacinamide – also known as vitamin B3 – has grown in popularity in the skincare world over the last few years. It has millions of shares and over a billion views on TikTok, where people started sharing their glowing results.

But what makes this ingredient so special and a must-have in any skincare routine? Here are five reasons to incorporate it – immediately!

1. It regulates this skin’s production of sebum so that dry skin produces enough and oily skin produces less so you achieve a good balance.

2. Not all skincare ingredients can be used together or you run the risk of irritation. This one can be used in conjunction with many to enhance results.


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3. It is a powerful antioxidant. It has been shown not only to help prevent dark spots from developing but can also help to fade hyperpigmentation.

4. A disrupted skin barrier can cause a multitude of skin concerns. This ingredient helps to strengthen it and promote healthy functioning.

5. It isn’t just effective when used on your face. It can also help to keep the skin on the rest of your body smooth, clear and gorgeous.

Ready to make niacinamide your skin’s new BFF? Thought so! Shop this powerful ingredient now. We recommend:

Helen Wallace

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